Retail Stores & Showrooms Dimming Solution

A : Dimming enables retailers to create the right atmosphere for different zones, highlight specific products, and adjust brightness based on time of day or customer flow. It not only enhances the shopping experience but also reduces energy consumption.

A :

• Variateurs TRIAC – cost-effective, suitable for small stores or boutique shops.

• Variateurs 0-10V – reliable and widely used in medium-size retail areas.

• DALI dimming systems – ideal for large showrooms requiring advanced control, scene-setting, and integration with building management systems.

A :

• Window displays – to attract customers with dynamic lighting.

• Product shelves & racks – highlight seasonal or high-value items.

• Fitting rooms – provide comfortable, flattering lighting.

• Checkout counters – maintain clear yet glare-free illumination.

• Accent & feature areas – emphasize brand storytelling and promotions.

A : Yes. Studies show that well-controlled lighting influences customer mood, keeps them in the store longer, and directs attention to highlighted products—resulting in higher conversion rates.

A : Dimming reduces unnecessary brightness during low-traffic hours and allows for daylight harvesting (adjusting artificial lighting based on natural light). This can cut energy use by up to 40% compared to fixed-output lighting.

A : Yes. Modern dimming systems allow zoning—separating lighting control for window displays, fitting rooms, aisles, and checkout counters. DALI systems even allow scene presets for events, promotions, or seasonal changes.